Thursday, 25 August 2011

The Sunday Times Social List

Sunday Times Rich List 2011Image by HowardLake via FlickrSteve Dale pointed out to me that the Sunday Times started a social 'wealth' index earlier this year. The Social List is a development along the lines of the Rich List.
Well, not quite.
The list takes four of the big online social networks (LinkedIN, Foursquare, Twitter and Facebook) and calculates your 'connectedness' and activity. It expresses the result as an index of 'social worth'. I always thought social worth was what you gave back to your community in the shape of volunteering, charity work and the like.

The list will undoubtedly appeal to the narcissists, but I couldn't help pointing it at my social networks (I belong to 3 of them, but not Foursquare). Surprisingly, out of over 47,000 people registered, I came out 27,344th. I was surprised because I almost never look at my Facebook account and rarely Tweet.

There are some obvious omissions in the social stock that the list looks at. There is no way that prolific bloggers with huge followings (including Steve), and users of other microblog sites, Ning, Flikr etc can add their preferred channels. In my mind, the most significant omission however is Google+. Google Circles was touted as the next big thing in social connectivity, but is notable by it's absence from the Sunday Times Social List.
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