Thursday, 9 July 2009

Eames' implicit knowledge transfer

I was enthralled by Eames Demitrios' charming TED.com presentation about his grandparents' work. Charles and Ray Eames will be familiar to most through their iconic furniture, particularly their wireframe and timeless office chairs. What particularly struck me was Demitrios' engaging way of communicating, particularly his 'broth of images' (see about 5mins 40 secs). We all know that the best presentations are a good combination of visual imagery and narrative, but he takes this a stage further and provides a wave of simultaneous moving images, leaving an impression or gestalt, rather than facts or information. We deal in tacit knowledge transfer, explicit knowledge transfer; I guess this is an example of implicit knowledge transfer?
http://www.ted.com/talks/the_design_genius_of_charles_and_ray_eames.html
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